Creativity Enablers

While there's enough literature available on creativity enablers at the individual level, I wonder why there is a shortage of literature about creativity enablers in organisations. There are countless examples of organisations that are creative - such as 3M, Toyota, Microsoft, - but the insights you get, by and large, are anecdotal. For example, that 3M mandates a certain percentage of revenue to come from new products every year, or Toyota's institutionalisation of group behaviour. However that gives only half the story.

The other equally interesting half is that organisations initially become creative through the styles of an influential person, who may or may not be the founder CEO. This person's style - more typically expressed in the following situations, intially embeds the creativity seed in the organisation:
1. the push for creative solutions and products
2. the desire to seek alternative solutions even when the evident solution seems acceptable
3. responses to failure
4. ability to see connections between vague ideas, or even concrete ideas and a business outcome.

And when the founder CEO initially creates this culture, s/he also smartly embeds it through the use of artifacts in the workplace - the use of posters, mailers, reminders, colour, materials, the "feel" of the workplace, clothing, etc. - to drive the message consistently and clearly. It is this process that embeds creativity and I am looking for insights/ studies on how CEOs have done it in the past. ...